Irie Jam x Boomshots Make History at SXSW 2016
With tens of thousands of performers, panels, and premieres packed into nine short days, SXSW is all about FOMO. Whether you’re in Austin or not, Fear Of Missing Out is simply inevitable. So fret not thyself if you didn’t get a chance to witness Irie Jam and Boomshots making history with the greatest reggae and dancehall showcase in SXSW history. We’ve got you covered. Video & Photos After The Jump… (more…)
W&R Projects x Irie Jam x Boomshots Link Up To Make Music History
Launching as a regional music festival in 1987, SXSW (pronounced “South By Southwest”) has grown by leaps and bounds to become one of the biggest cultural events in the world—expanding to a nine-day marathon encompassing Film and Interactive as well as Music. Major motion pictures like Neighbors, 21 Jump Street, and Bridesmaids as well as the TV series Girls have premiered and secured distribution deals at SXSW. Major digital startups like Twitter and Foursquare debuted at SXSW. But music is the lifeblood of the festival, with over 28,000 artists participating last year, from unknown hopefuls (John Mayer and James Blunt are just two of the future stars to be discovered at SXSW in years past) to bonafide megastars (Kanye West, Prince, Lil Wayne and Jay Z have all performed there in recent years). One area that has been woefully under-represented at SXSW has been Reggae. But this year, W&R Projects have linked with Irie Jam and Boomshots to represent reggae and dancehall music to the world at this influential gathering of media tastemakers and industry power-players. Details After The Jump… (more…)
Remember when Rockwell sang “I always feel like somebody’s watching me”? Well I’ve had my eye on Jovi Rockwell for a minute now. (more…)